THE RACIST TWEET
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| Jessica's Twitter Timeline. |
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| Jessica Leandra; Picture by FHM |
One thoughtless moment could cause you you’re career and reputation. Jessica Leandra Dos Santos’s had firsthand experience of this on Thursday May 3 2012. 20-year old Johannesburg born model made a racist comment on one of the popular social networks (Twitter) her tweet read as follows ‘just, well took on an arrogant and disrespectful k***** inside Spar. Should have punched him, should have.”
This racial statement offended a lot of people, everyone started retaliating and commenting back to Jessica Leandra’s tweet. But she defended herself and posted an apology on her blog. Although she apologised it was already too late as one of her major sponsors FHM magazine decided to distance itself from the 20-year-old, saying she would be stripped of her title as FHM model of the year in 2011. Sadly after FHM announced to the public how they will be dealing with Jessica’s incident other companies which where affiliated with Jessica also informed the public that they have decided to cut all ties with the model.
FHM’s RESPONSE
FHM was appalled by Jessica Leandra Dos Santos’ racist Tweets and would like to formally announce that she has been stripped of her title as winner of the FHM Modelbook 2011 competition with immediate effect.
It’s important to us that it is noted that she in no way represents the magazine; she was merely the winner of an online poll we ran, and that we totally distance ourselves from her blatantly racist comments. We have removed all pictures of her from our website and will have nothing to do with her in future.
FHM is a proudly South African magazine and says ‘No’ to racism.
Brendan Cooper
Editor FHM
Brendan Cooper
Editor FHM
Jessica seems to have so much hatred and anger towards blacks, earlier this year she also tweeted something of this nature. Her tweet said “Highlight of my weekend? Almost punching an Engen petrol assistant. No tolerance for rude African monkeys whatsoever!”
It saddens me to see how South African’s seem high and mighty on social networks forgetting that on social networks nothing is private, although we are expressing of freedom of speech we need to be careful about what we say, the manner in which we say it and lastly how the public will react to what we say.
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Her tweets were unfortunately a display of a fact most South Africans choose to ignore. That racism is rife in this country. Her actions were follow up in along line of racist incidents such as the use of the K word at and the spitting incident at Virgin Active gyms
ReplyDeleteI agree with you, as much as we think South Africa's a non racist country, you'll still get people like Jessica who will constantly remind you that racism still exists.
ReplyDeletesad but true..
We all make mistakes. lets give her credit for being brave enough to apologies
ReplyDeleteSometimes we need to know were to draw the line, this is total rediculous an un accepteable. as much as they say we unite in the country they wrong , theres still racism within us. I wonder when will all this end
ReplyDelete